Triple Play Tuesdays Direct Mail
OLG Slots at Mohawk Racetrack, 2006
OLG Slots at Mohawk Racetrack asked us to create a campaign for the Triple Play Tuesdays Direct Mail. We developed a unique triangular-fold direct mail piece, featuring three detachable coupons to emphasize the concept that there are three ways to win. The piece yielded fantastic results, improving business for the duration of the program.
Purpose: Promote the campaign
Items: Tri-fold direct mail
Results: Patron participation, increased business






